The Heart of Brevard is a non-profit organization whose purpose is to maintain a vital downtown. Revitalization is done through design, economic restructuring, promotion, and organization. The Heart of Brevard (HOB) has a professional staff and is guided by a board of directors made up of downtown business owners and civic leaders. It is primarily funded by tax revenue from the downtown businesses and properties within the 16-block Municipal Services District. Additional revenue is received from the City of Brevard and festival sponsors. The Heart of Brevard is affiliated with the National Trust for Historic Preservation’s Main Street Program. This is a nationwide program designed to promote downtown as a vital community center. Improving economic development, strengthening public participation, and making downtown a fun place to visit are as critical to a downtown’s future as are recruiting new businesses, rehabilitating buildings, and maximizing pedestrian comfort and safety.
The Heart of Brevard officially became a Main Street program in 1993.
175 E Main St # 200 Brevard, NC 28712-3743